Saskatchewan Blue Cross launched the Push2Play® initiative in 2009 to inspire parents and kids to be physically active for an hour a day. We are excited that the Push2Play® media campaign developed by The Marketing Den has been recognized for both creative and communications excellence with 6 industry awards.
The online ads were recognized for creative excellence with 2 awards at the 2012 GDC Elevator Awards presented by the Saskatchewan North Chapter of the Society of Graphic Designers of Canada (GDC).
Previously, at the 2010 Saskatchewan Awards for Communications Excellence (ACE), the campaign itself (including television, radio, outdoor/billboard, print ads, online ads, website, posters, bill inserts, Playbook and launch materials) received an award for communications excellence. In addition, both the outdoor ads and Playbook won creative awards.
The following awards have been presented to The Marketing Den in recognition of the outstanding work done for us.
2012 GDC Elevator Awards
Elevator Award – Public Service/Charity: Push2Play® Online Ads
Award of Merit – Website/Interactive Media: Push2Play® Online Ads
2010 Saskatchewan ACE Awards
Award of Excellence – Marketing Communication for Social Responsibility: Push2Play® Campaign
Award of Excellence – Creative for Outdoor/3-D: Push2Play® Outdoor
Award of Excellence – Creative for Other Graphic Design: Push2Play® Playbook
Award of Merit – Communication Skills for Publications: Push2Play® Playbook
The Marketing Den is a Saskatoon agency specializing in the development of integrated marketing and communications solutions that deliver results for clients. Learn more at www.marketingden.com