Manager, Group Sales

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    Full Time

Saskatchewan Blue Cross®, one of Saskatchewan’s Top Employers, is recruiting for a Manager in our Group Sales Department. For over 70 years, Saskatchewan Blue Cross has been committed to improving the health and wellbeing of Saskatchewan residents. We love what we do, we're passionate about the services and products we offer, and we care about the people we work with every day – our customers, our colleagues, our communities.


Reporting to the Director, Sales, this position is critical to the development and execution of our corporate sales plan and strategy, contributes to the promotion of our brand, products and services and is a key member of our Operational Leadership Team. The individual will be responsible for managing a team of professional sales staff that promote and sell all group benefit product lines through ongoing relationship management with our various broker and advisor networks. They will foster an environment that builds engagement, encourages learning and the delivery of exceptional service to our clients.



  • Provide effective leadership and direction to the Group Sales staff by managing the efforts and activities to align with corporate revenue goals and objectives
  • Support sales staff and provide guidance and expertise to ensure the achievement of sales and profitability targets for new and existing business; provide regular coaching on effective ways to foster growth, responding to client RFP’s, establishing relationships and servicing and onboarding clients
  • Participate in the development of the Corporate Business Plan by serving as a key resource to ensure group sales revenue, targets, risks and initiatives are identified and appropriately addressed
  • Assess, develop, plan and implement innovative business development and client retention strategies and programs, working closely with other department managers and executives, to ensure Group Product sales initiatives meet and integrate with organizational objectives, values, quality of service and regulatory requirements
  • Recommend, support and implement new or modified approaches, policies and procedures to maximize productivity and build long-term, sustainable success
  • Participate in the review, recommendation and design of products, services and marketing strategies
  • Manage and develop direct reports, foster teamwork, and manage change
  • Review, recommend and monitor key business performance indicators, departmental metrics and measures to support resource planning, service quality, client retention, and the achievement of financial goals while staying current with market trends and technology
  • Establish and maintain appropriate systems for measuring necessary aspects of organizational performance and ensure adequate internal controls are maintained
  • Conduct budget planning and monitoring of expenditures and reporting, including ongoing forecasting and revenue projections 
  •  Prepare and present periodic reports and presentations for leadership and various committees on the achievement of program goals, operational standards, issues, risks and adherence to operational budgets
  • Oversee all human resources functions for the team including workforce planning, performance management, recognition, development, and recruitment and assist in the review and recommendation of incentive programs
  • Support the promotion of group products and services through representation at group meetings, trade shows, conventions, public functions and special events as necessary
  • Form productive and sustainable relationships with internal and external clients, brokers, business leaders and in the community
  • Ensure effective communication within the department, across the organization and with external stakeholders
  • As a member of the leadership team, uphold the company’s mission, vision and values and ensure protection of its brand, corporate image and reputation
  • Act as a representative, participate, manage and/or lead various internal, regional and national committees, projects and initiatives as required



  • Completion of a Bachelor’s Degree in a related field and 5-8 years of experience including leadership, management and sales preferably in the health or financial sector and/or group insurance industry.  An equivalent combination of training and experience may be considered. 
  • Preference will be given to candidates who have successfully completed the Provincial Life Licensing program.  Must have ability to obtain within first 2 years if not previously obtained
  • Other insurance industry designations such as FLMI, CEBS, and CLU would be considered an asset
  • Experience in all aspects of sales, including growth strategies, distribution channel management, account development, product development, marketing and business planning
  • Strong computer skills, with demonstrated proficiency in the Microsoft suite of products, including Word, Excel and Power Point with the ability to easily learn new programs
  • Must have a high level of integrity and accountability while demonstrating flexibility and initiative
  • Proven people management and leadership skills including, mentoring, relationship building, performance management and continuous learning support while fostering an engaging work environment
  • Effective communicator, mentor and coach, with experience leading teams with varying skills and knowledge
  • Project management, relationship management, and negotiation skills
  • Ability to manage change, problem solve, exercise judgment and create innovative solutions
  • Excellent interpersonal, verbal, written and presentation skills, with particular proficiency in making effective presentations to decision makers
  • Proven commitment to service excellence and to the promotion of exceptional, proactive and responsive service to both external and internal customers
  • Proven capacity to work well under pressure
  • Proven decision-making, critical thinking, analytical, and mathematical reasoning skills and willingness to take calculated risks
  • A demonstrated focus in ongoing professional education and development is required
  • Must maintain a valid Class 5 driver’s license, and be insurable through the company’s auto insurance provider, be willing to travel and work flexible hours
  • The successful candidate will be required to undergo a background check
  • Must be legally entitled to work in Canada on an unrestricted basis
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