Marketing Coordinator

  • Location:
    Saskatoon
  • Department:
    Marketing
  • Posting ID:
    S2009
  • Position type:
    Term

Saskatchewan Blue Cross®, one of Saskatchewan’s Top Employers, is currently recruiting for a full time Marketing Coordinator to join the Marketing department located in our Saskatoon office. This is a temporary position for up to 24 months with the possibility of extension.

JOB FUNCTION

Reporting directly to the Team Lead, Marketing, the Marketing Coordinator will be responsible for supporting, developing and implementing a wide range of Corporate Marketing projects and initiatives. 

DUTIES & RESPONSIBILITIES

  • Provide support and lead projects for a wide range of marketing functions which may include communications, advertising, website management, product and market development, social media and community relations
  • Provide content development and management, copywriting and editorial services, and communication expertise, ensuring materials are innovative, reinforce brand recognition, and follow best practices
  • Consult and collaborate with multiple stakeholders within and outside the organization to ensure deliverables meet objectives and timelines, alignment with strategies and to facilitate decisions
  • Actively participate in product and market development by conducting research and analysis, presenting recommendations to key stakeholders and supporting implementation
  • Participate in the creation, ongoing development and implementation of various strategies such as marketing content, brand identity, product development, social media and promotional campaigns
  • Assist in the designing and overall format and content of marketing collateral such as advertising copy, social media tools, written news releases and video scripts
  •  Collaborate with Graphic Designers where specialized expertise is required to produce graphic materials for specific projects and proof final designs
  • Analyze the corporate website, making recommendations for enhancing online services, and act as a project coordinator working with key stakeholders on development and implementation
  • Contribute to the development and enhancement of processes and procedures within the department
  • Work with internal and external partners to manage the safekeeping of marketing assets including images, electronic files, inventory of print material and creative archive library
  • Evaluate, develop and maintain reports and metrics to assess various marketing activities and projects
  • Provides support to the departmental budgeting process
  • Remain current with company and industry product and service offerings
  • Participate on cross departmental teams or committees
  • Other related duties and project work as assigned

QUALIFICATIONS & SKILLS

  • Completion of a Bachelor’s Degree in Marketing or a related field and 2-5 years’ relevant experience, or an equivalent combination of training and experience in Public Relations, and/or Communications
  • Demonstrated experience writing/editing marketing materials, proposals, presentations and communications
  • Previous experience in graphic design
  • Previous advertising agency experience and/or managing advertising supplier would be considered an asset
  • A demonstrated understanding of the insurance and/or health care industry would be considered an asset
  • Experience in the use of social media tools, analytics, content planning and digital marketing techniques
  • Strong technical skills in MS Word, Excel, Power Point and familiarity with editing software such as Adobe Photoshop, with the ability to easily learn new programs
  • Excellent interpersonal, verbal and written communication skills
  • Proven research, project and content management, and problem-solving skills
  • Well organized with a demonstrated ability to manage multiple competing priorities and able to work both independently and in a team environment
  • Self-starter with strong sense of accountability and initiative, and demonstrated flexibility and adaptability
  • Strong analytical skills, with experience using Google Analytics and knowledge of other online tools
  • Highly motivated, creative and an independent thinker who thrives in a fast-paced environment
  • Commitment and passion to excel in the delivery of superior customer service
  • The successful candidate will be required to undergo a background check
  • Must be legally entitled to work in Canada on an unrestricted basis
Application deadline:
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